Traeger Fire Grills
TRAEGER WOOD FIRE GRILLS
The goal for the Traeger project was to create an office environment that embodied the Traeger brand. The space was to be a mash up of office, retail, and hospitality functions with an industrial modern feel that plays to the company’s product – “The best wood fire grill on the market”. Various metal elements with expressed fasteners used throughout the space speak to the metal grill itself. The incorporation of reclaimed barn wood tells the story of the brands history – original manufacturing having started in a barn in Mt. Angel, Oregon. The design team went so far as to source the magnificent wood elements used on the reception desk and custom designed board room table out of salvaged material from Oregon to further tell the story.
square footage
84,248
construction cost
$18,900,000
services
interior architecture,
interior design,
branding + wayfinding,
ff+e
awards
2016 – IIDA – people’s choice
2016 – IIDA – best on a budget
2016 – ENR – best of interior/tenant improvement